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Brain Behind strengthens regional purchasing power by enabling digital voucher solutions that ensure money stays within the local economy.

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LUNGAU

Project Type
Regional Voucher
Start
2025
Number of Partners
250
Contact
Claudia Barth

Project Overview

With the “Wir im Lungau” voucher card, we are delivering our latest project aimed at strengthening the regional economy and sustainably retaining purchasing power within the region. The objective is to support local value creation while providing a modern, digital solution that integrates seamlessly into the everyday lives of citizens and businesses.

The voucher card works as easily as a standard card payment and is accepted by a wide network of regional partner businesses. Through consistent digitalisation and the use of existing infrastructure, the system eliminates complexity and ensures intuitive usability for both merchants and users.

A key advantage lies in automated settlement and full transparency of all transactions. Businesses benefit from minimal administrative effort, while municipalities gain real-time insights into usage, distribution and the impact of regional purchasing power.

The combination of local vouchers, ease of use and efficient processing creates a future-proof ecosystem that strengthens Lungau sustainably, promotes regional identity and generates new momentum for both the economy and the community.

Key benefits at a glance:

  • Strengthening regional purchasing power through targeted spending at local businesses
  • Digital voucher card – as simple as a standard card payment
  • Broad acceptance across retail, hospitality and service providers
  • Automated settlement for minimal effort and maximum transparency
  • Seamless integration into existing POS systems
  • Full transparency for municipalities regarding usage and impact
  • High usability for both citizens and businesses
  • Sustainable strengthening of regional value creation and identity